Approach
How cohort learning works
Live sessions, weekly briefs, peer review and feedback from practitioners — a rhythm closer to a real marketing team than a course library.
01The loop
Every week runs the same four beats
- 01
Teach
A live working session on the week's topic, built around real accounts and real numbers.
- 02
Do
A brief you complete on your own, with the constraints a marketing team would actually face.
- 03
Review
Work is presented and critiqued openly, so you learn from every submission in the room.
- 04
Refine
You rework the piece with feedback applied and it goes into your portfolio.
02Contrast
Why this beats a video library
| Recorded course | The Cohort School | |
|---|---|---|
| Pace | You set it, most never finish | Cohort schedule keeps you moving |
| Practice | Optional exercises | Weekly briefs that are reviewed |
| Feedback | None or automated | Written and live from a practitioner |
| Peers | Comment section | A batch you work alongside |
| Output | A certificate | A portfolio of documented work |
03Method
What we insist on
- Live sessions, not pre-recorded lectures
- Real briefs with real constraints and trade-offs
- Open critique so feedback compounds across the cohort
- Metrics attached to every decision you make
- Tooling practice inside the actual platforms
- Written documentation of each project you ship
04Support
What surrounds the sessions
Cohort channel
A live space for questions, resources and quick feedback between sessions.
Office hours
Time with trainers to unpick a project or a decision you're stuck on.
Resource library
Recordings, templates and teardown decks you keep after the cohort ends.